Shraddha Kapoor has joined the bandwagon of celebrities who have stepped into fashion designing with her label Imara. The actress says that it has always been a dream to create her own fashion line and she has now fulfilled it.
The design is exclusively available at Amazon.in. “Partnering with Anjana (Reddy) of USPL made my dream come true. Imara is all about fairytales and this is my fairytale coming true,” Shraddha said on the opening day of Amazon India Fashion Week.
About the collection, the actress-singer and now designer says that it is inspired by the modern woman and is a contemporary rendition of the conventional.
“Imara caters to the youth and young at heart,” added the Haider fame actress who feels proud that the film has bagged five National Film Awards.
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