Coffee consumption growing at 5-6 per cent

coffee-beansBANGALORE: Coffee Board of India has said coffee consumption in the country has been growing at the rate of five to six per cent in the last five years.
“In developed countries consumption is very high- it is more than 4-5 kg per capita per year. The highest consumption is in Finland it is about 12 kgs per capita per year. In most countries in Europe and northern America consumption is very high,” Board Chairman Jawaid Akhtar told reporters.

“In the second category there are quite a few coffee growing countries that have been able to push their consumption upwards,” he added.

Speaking to reporters to announce the India International Coffee Festival- 2014, to be held here from January 21 to 25, Akhtar said that “according to ICO- for the past 4-5 years the world consumption used to be of the order of 2.4 per cent, but in 2012 the world consumption was 2.8 per cent.”

On India’s consumption, he said it (per capita consumption) is quite low- about 90 grams per capita per year… very broadly in last 5-6 years coffee consumption in India is growing at the rate of 5-6 per cent and the retail sector is growing at the rate of 15 per cent.”

In 2002, consumption was of the order of 60 or 70 grams, which has increased to 90 grams now, he added.
To a question on low per capita consumption figures for India, he said India’s total consumption divided by population is very low as the population is huge and almost two third of the population does not primarily drink coffee. Therefore this statistic is bound to be low.”

On India’s production this year Akhtar said at the post blossom stage crop condition was extremely good, but that was followed by a dry period of about two months that led to the infestation of white stem borer, followed by very long period of heavy monsoon affecting Robusta more than the Arabica.-PTI

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